Author Archives: Ross Myers

Greensboro Is Talking Google

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The recent opportunity to bring Google fiber to a mid-sized city has sparked many diverse conversations locally and throughout the country.

Out of the box  several efforts within the Greensboro community pulled local support and information together (Google4GSO.com, the Greensboro Google Fiber Facebook Group, Action Greensboro and Greensboro City) in pursuit of community marketing opportunities.

Greensboro is Talking Google Fiber Bar:

It’s a sitebar with Google search and aggregation capabilities and enables us to very simply and elegantly pull many different conversations together. This  site bar differentiates itself by pulling local supporters and conversations with those occurring across the country.  We can easily stay on top of all the developments in other communities competeing for this economic game-changer AND help encourage public interest in Greensboro.   It would of course allow them to “follow” us as well.

Here’s the Pitch:

Can we make Greensboro Google’s fiber optic home?   We can raise the bar online.  Success for Greensboro requires gaining public support.  Individuals, Companies, governmental and  non-governmental agencies are invited to put the bar on their sites aggregating public interest in bringing Google home.

Place the site bar on your site and put the Google Fiber bar  in your daily diet by visiting here: Greensboro is Talking

Site bar powered by Wibiya

Web Advertising: Moving on Up!

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A recent study from IDC says:

Internet advertising in the United States will continue to grow fast even as the current economic woes will lead to a contraction in ad spending overall, essentially accelerating the transfer of marketing budgets from the traditional media into the new. During the forecast period, Internet advertising will grow about eight times as fast as advertising at large. IDC finds overall Internet advertising revenue will double from $25.5 billion in 2007 to $51.1 billion in 2012.

The Internet will go from the number 5 medium all the way to the number 2 medium in just 5 years, making it bigger than newspapers, bigger than cable TV, bigger even than broadcast TV, and second only to direct marketing. Read More Here.